Sublimnal advertising as in when they put a frame inbetween something that you eyes dont see but your brain picks up?
Advertising these days is disguised in many forms, alot of what we consume is effectively advertising. Look at music videos, they are ment primarily for advertising purposes to advertise an artists song, yet now they are saturated with many more layers of advertising including clothing, cars, and many other brands. In alot of our media its hard to tell whats advertising and whats not these days
"At first glance, the Republican television commercial on prescription drugs looks like a run of the mill attack advertisement. The announcer starts by lauding George W. Bush's proposal for dealing with prescription drugs, and criticizes the plan being offered by Vice President Al Gore. Fragments of the phrase "bureaucrats decide" ? deriding Mr. Gore's proposal ? then dance around the screen. Then, if the viewer watches very closely, something else happens. The word "rats," a fragment of the word "bureaucrats," pops up in one frame. And though the image lasts only one thirtieth of a second, it is in huge white capital letters, larger than any other word on the commercial. The advertisement then declares, "The Gore prescription plan: bureaucrats decide."...
"Almost every advertising professional interviewed said that given the technology by which commercials are assembled frame by frame, it was virtually impossible for a producer not to know the word was there. "There is no way that anything Alex Castellanos does is an accident," said Greg Stevens, a veteran Republican admaker here. Bobby Baker, chief of the office of political programming at the Federal Communications Commission, said that if the word had been deliberately inserted in the commercial that would reflect "reckless" behavior. While he said the commission did not prohibit subliminal advertising, Mr. Baker explained that "we have policy statements and public notices that indicate they are inherently intended to be deceptive and might be contrary to the public interest." (NYT 9,12,00)
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